marketing

Do you think advertising or marketing designed to look 'like' more important mail should be banned?

Regulations, adopted by the California State Water Resources Control Board, require local water agencies to impose restrictions to make up for potential 20% shortfalls.

Stock prices for Beyond Meat rose nearly 10% after the company’s new product announcement called “Beyond Beef,” now being rolled out nationwide.

In the midst of graduation season, students everywhere will soon be focused on their future careers, including those in agriculture.

A released report form the USDA’s Economic Research Service shows for every dollar American consumers spend on food, U.S. farmers and ranchers earn just 14.6 cents.

The appointment of state directors for the Farm Service Agency and for USDA's Rural Development programs have been announced. Ag lenders are recommending further adjustments as farmers prepare for another year of tight margins. A sustainability acceleration project using RFID technology tracks cattle in it entire life.

Negotiations on a new NAFTA agreement are moving quickly. Soybean export started the new marketing year on a bullish pace. The Senate has unanimously passed legislation to assist farmers who have fallen on hard times financially.

More than 300 groups are asking newly confirmed Attorney General Jeff Sessions to thoroughly investigate, and then stop, the proposed mergers involving six major ag chemical companies. In a letter sent Monday, the groups said “The proposed mergers of Dow Chemical with DuPont, Monsanto with Bayer, and Syngenta with ChemChina are each problematic on their own, with many likely negative impacts on fa

  NEW YORK (AP) — Coca-Cola, under pressure as consumers shift away from sugary drinks, is unveiling a new campaign that for the first time unites its most well-known slate of drinks under a single marketing theme. The company announced in Paris Tuesday that the campaign, called "Taste the Feeling," will unite Coca-Cola, Coca-Cola Light/Diet Coca-Cola, Coca-Cola Zero and Coca-Cola Life.

NEW YORK (AP) — The release of the new Star Wars movie may still be months off, but Disney is unleashing its full marketing "Force" behind the launch of hundreds of toys and other items related to the film. The massive marketing blitz, which Disney has named "Force Friday," spans all kinds of media and included an 18-hour global "unboxing" streamed live on YouTube...