No Holiday Road Trips – The Songs You’ll Miss
The Coronavirus seems to be coming back with a vengeance...depending on what you read or who you're talking to...but government and health officials are urging everyone to scrap their holiday travel plans for 2020.
No "over the river and through the woods" to Grandma's house and no family fighting over the radio in the car....except all the kids will probably be on their phones anyway. However, 43% of participants in a recent survey say the car radio is still their favorite platform for driving music.
Jacobs Media Strategies is a great source of industry information and ideas for radio stations like ours. Their website says "We work with leading radio and television broadcasters to help them increase ratings, grow revenue, and develop digital strategies". A big thanks to them for sharing a recent blog on the results of an Insurance.com 1,000 person survey among drivers - asking about favorite songs, bands, and types of music.
This year's favorite driving song turned out to be – rock anthem “Bohemian Rhapsody” by Queen. It worked great as a driving song in 1992's Wayne's World movie and it still works great today.
Here's the Top 12, according to the Insurance.com survey:
- Queen – “Bohemian Rhapsody”
- Journey – “Don't Stop Believin'”
- AC/DC – “Highway to Hell”
- Tom Cochrane – “Life is a Highway”
- ABBA – “Dancing Queen”
- Michael Jackson – “Don't Stop ‘Til You Get Enough”
- Sammy Hagar – “I Can't Drive 55”
- AC/DC – “You Shook Me All Night Long”
- Journey – “Any Way You Want It”
- Tom Petty & the Heartbreakers – “American Girl”
- Bruce Springsteen – “Born to Run”
- CCR – “Fortunate Son”
- Golden Earring – “Radar Love”
“Bohemian Rhapsody” took top honors among women, all geographies, and all ages except 25-34s who opted for “Highway to Hell”. (Wait til they hear the NEW AC/DC album!) I would swap #2 with #9 and I might change out #10 with Petty's " You Wreck Me"...but maybe that's not the verbiage you want to hear when you drive ("wreck me"?)
If you do hit the road, the survey says you are most likely to listen to Classic Rock & Country.