Ag News: Borden’s Elsie Gets Facelift and Bud Light Ads BarredAg News: Borden’s Elsie Gets Facelift and Bud Light Ads BarredElsie, the iconic spokescow for Borden dairy, is getting a makeover. The new look Elsie is part of a new marketing campaign with the tagline “Glass Half-Full Since 1857.”AgInfo.netAgInfo.net