Feeling Down? Science Says Try Some Vanilla Yogurt. Really.

According to a website called The Richest, the yogurt market in America “represents approximately $7.6 billion of annual sales…..has grown exponentially since the early 90s. In 1993, Americans consumed three times as much milk as they did yogurt. In 2004,

yogurt surpassed milk in average annual consumption. “http://www.therichest.com/business/companies-business/how-five-companies-are-making-a-killing-selling-yogurt/

So there is no denying that Yogurt makers are happy. How about you?  New research now shows vanilla yogurt consumers are happy too!

New research, published in Food Research, reveals that being pleasantly surprised or disappointed with a food product can actually change a person's mood. So researchers looked at what emotional effect, if any, eating different yogurts had on people. They found that eating vanilla yogurts made people feel happy .  Don't worry, eat yogurt?

Yogurts with lower fat content also gave people a stronger positive emotional response.

The results also showed that even if people reported differences in liking them, yogurts with different fruits did not show much difference in their emotional effect.

The results showed that liking or being familiar with a product had no effect on a person's emotion but that changes in whether they liked it after tasting the yogurt did, being pleasantly surprised or disappointed about the food influenced people's moods. (Eureka Alert!)